SLS Blog

The Trend to Debrand: Embracing the Bland?

by Street Level Studio|13 September 202227 March 2023|SLS Blog

Minimalism is experiencing a renaissance of sorts in the logos, app icons, and mobile websites you interact with on your smartphone. But is that a good thing? Read on to learn more about the debranding debate.

Off to the Braces! A Marketing Campaign for Gilbert Orthodontics

by Street Level Studio|02 September 202227 March 2023|SLS Blog

Highland Park native Dr. Josh Gilbert was prepped and ready to open his brand new orthodontics office. He had a dedicated, skilled staff and the latest in 3D imaging and model printing technology. All he needed was to get the...

Close to Home: Wallpaper in Senior Care Spaces

by Street Level Studio|19 August 202227 March 2023|SLS Blog

In April, our Beyond the Surface team was proud to exhibit at the Environments for Aging Expo & Conference, where thought leaders presented the “latest strategies and ideas for creating . . . environments that meet the needs of our...

Street Level Meets Skyline: Creating a Website for Windy Installs

by Street Level Studio|09 August 202227 March 2023|SLS Blog

How do you fit 20 years of sky-high sign installations into a single website? We rose to the challenge for Chicago-based Windy Installs.

Demystifying Biophilic Design

by Street Level Studio|27 July 202227 March 2023|SLS Blog

Our Beyond the Surface team uses the latest digital techniques to create one-of-a-kind custom wallcoverings and environmental branding for a wide range of spaces. They know there’s one word at the top of interior design trend lists right now—biophilia. In...

The Home(Page) Edit: Give Your Website a Spring Cleaning

by Street Level Studio|25 May 202227 March 2023|SLS Blog

First, there was Marie Kondo and keeping the items that bring you joy. Then there was the art of Swedish death cleaning, which is not as macabre as it sounds. The latest phenomenon in personal organization is The Home Edit,...

Blog Post: A balancing act: print design and the environment

A Balancing Act: Print Design and Environmentalism

by Street Level Studio|29 April 202227 March 2023|SLS Blog

Can print design and environmentalism co-exist peacefully? Or are they always at odds? And what can designers, printers, and marketers do to be more eco-friendly?

Can You Believe It?

by Street Level Studio|06 April 202227 March 2023|SLS Blog

April Fools’ Day got us thinking. Why do we believe the unbelievable, especially when it comes to technology? And how does our willingness to trust affect marketing strategy?

The Next Level for Action Plastics

by Street Level Studio|17 March 202227 March 2023|SLS Blog

When we met the father-and-son team that leads Action Plastics, Inc., it was clear the company’s visual presence was underselling its capabilities and success. Here’s how we redesigned its logo and website to match their changing vision.

animated women standing with their hands on their hips

Why We Love and Hate Women’s History Month

by Street Level Studio|03 March 202227 March 2023|SLS Blog

It doesn’t seem like a stretch to say a lot of women have a conflicted, love-hate relationship with Women’s History Month (WHM). We do, too. Here’s why we celebrate it anyway!

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