Tradeshows and Events

Attracting Attendees: Pre-Event Marketing Made Simple

by Madison Drain|10 July 202423 July 2024|Digital Marketing, Marketing Strategy, SLS Blog, Tradeshows and Events

Did you know Stephen Hawking once gave a party and nobody came? If you plan business events, just the idea probably keeps you up at night. Though it’s not scientific by Hawking’s standards, our Pre-Event Marketing Checklist can help you...

Your Brand IRL: Environmental Design for Tradeshows and Events

by Madison Drain|05 June 202415 July 2024|SLS Blog, Tradeshows and Events

Events provide an opportunity—and a unique challenge—to extend your brand to your physical presence. It takes effort, but well-designed events pay dividends in increased brand awareness and elevated attendee experiences.

Design Agency Tips for Wayfinding at Meetings and Tradeshows

by Street Level Studio|11 October 202307 March 2024|Marketing Strategy, Multichannel Marketing, SLS Blog, Tradeshows and Events

What’s the secret to maximizing the experience of attending or exhibiting at a professional conference or expo? We found out donuts can help, but they’re not as reliable as applying sound wayfinding strategies.