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WORD ON THE STREET

How to Send Season’s Greetings in a Pandemic

Reaching out to customers, partners, and employees on special occasions can have a huge impact on your business relationships.

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If the Shoe Fits: Empathy as the X-Factor in UX

We stumbled upon an interesting observation the other day.

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The 3 Phases of E-Commerce

The coronavirus crisis’ impact has been especially acute for companies still relying on traditional sales strategies. Our new e-book looks at how transitioning to e-commerce can pivot businesses for immediate survival and position them more strategically for a post-pandemic world.

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Interactivity that Engages. Messaging that Sticks.

Street Level Studio designed and built an engaging interactive experience to not only educate potential buyer’s about Canon’s ProStream series production inkjet printers but also really grab and hold their attention.

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SLS Wins Digital and Video Marketing Awards

Congratulations to our entire creative team for winning eight coveted honors in two recent international competitions—the 2019 Videographer Awards for outstanding achievement in video and digital production skills and the 2019 dotCOMM Awards for excellence in web creativity and digital communication. Administered and judged by the Association of Marketing and Communication Professionals, each competition attracted entries from creative agencies and talented individuals in the US, Canada, and at least a dozen other countries. See the award-winning videos for yourself!

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Pixels 101 Version 2.0

What’s your pixel IQ? Did you know just because an image has a lot of pixels that doesn’t necessarily mean it will print out large? Or that fewer pixels is not an indicator of lower quality? To clear up some of the confusion about the relationship between pixels, resolution, and image size, read an updated introduction to this often-enigmatic topic. Warning: there is math involved!

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DIY Web Builders Part 2

Street Level Studio’s web development manager and digital marketing creative director pick up where they left off in their conversation about DIY web builders. This time around, Brian and James offer some really good reasons why you might want—or need—to go beyond the DIY starter level and get professional help. Cue video.

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Talking about DIY Web Builders—Part I

There’s a lot of information out there on DIY web builders like Wix, Weebly, GoDaddy GoCentral, and SquareSpace. As a creative agency that’s hired to design and develop all kinds of websites for clients big and small, we certainly have a vested interest in what’s being said and want in on the conversation. So, we asked our web development manager James and digital creative director Brian to just sit down and start talking about the good, the bad, and the unexpected of using these new solutions.

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We Smell Success Brewing

A brand’s story can make or break customer engagement, especially when it comes to introducing a new service or product. Luckily, home appliance brand Beko had both a rich brand identity and a product steeped in a unique culture. Read on to see how we took these ingredients to brew a new content experience.

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A Modern Look for Inspirion Wealth Advisors

Earlier this year, Inspirion Wealth Advisors asked us to create a new brand that would better represent their company, a progressive, high-end financial advisory firm, and position them as a competitor in their field. Of course, we leapt at the challenge.

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214 Green Bay Road

Highwood, IL 60040