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WORD ON THE STREET

Marketing Takes Flight with Drone Videos

Using aerial drone footage in your marketing videos isn’t just for major brands anymore. The latest technology makes it more financially realistic and logistically possible for any marketer to add a cinematic perspective to their videos. Here’s our viewpoint.

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Email 101 for 2021: Trigger-based Automation

All strategies require regular updates. We’ve updated our strategies and recommendations for an automated email campaign that works for 2021.

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Real Insights About Virtual Events

The novelty of virtual events is wearing off, but the necessity isn’t. Street Level Studio asked Trey Smith, vice president of events for Simpler Media/CMSWire, to share some expert insights on creating and marketing successful online experiences.

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All That Glitters—A Lesson in Color Control

All that glitters isn’t gold! Our senior designer applied unique color knowledge and computer skills to create a custom gilded ceiling treatment that is nothing less than brilliant.

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Paper + Pigment: Why Designers Have Color Issues

“In visual perception, a color is almost never seen as it really is—as it physically is.

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