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WORD ON THE STREET

What’s Behind the Design?

Discover what went on behind the design of Street Level Studio’s award-winning out-of-home media project—the intricate new street-pole banner system we created for the City of Highwood. Managing the challenging logistics proved we’re not just creative, we’ve got serious execution skills, too.

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How We Do It—Personalized Wallcoverings

We’re incredibly excited about Street Level Studio’s newest design offering—personalized wallcoverings—and we’ve been asked a lot of questions about it. Check out how we can create custom décor without an expensive, complicated, and drawn-out process.

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5 Tradeshow Tips and Surprising Statistics

For years, Street Level Studio has worked to create impressive tradeshow booths that showcase industry-leading solutions. We’ve designed and produced an amazing array of graphic elements, signage, giveaways, posters, environments, and more. And along the way, we’ve learned a thing or two about how to make the most out of exhibiting successfully.

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Taking Personal Style Beyond the Surface

You don’t want your home or business to look like everyone else’s. Neither do we. So, as designers, we decided to do something about it. Our newest service—Beyond the Surface Personalized Wallcoverings—takes true customization to the next level.

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SLS Wins Digital and Video Marketing Awards

Congratulations to our entire creative team for winning eight coveted honors in two recent international competitions—the 2019 Videographer Awards for outstanding achievement in video and digital production skills and the 2019 dotCOMM Awards for excellence in web creativity and digital communication. Administered and judged by the Association of Marketing and Communication Professionals, each competition attracted entries from creative agencies and talented individuals in the US, Canada, and at least a dozen other countries. See the award-winning videos for yourself!

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Pixels 101 Version 2.0

What’s your pixel IQ? Did you know just because an image has a lot of pixels that doesn’t necessarily mean it will print out large? Or that fewer pixels is not an indicator of lower quality? To clear up some of the confusion about the relationship between pixels, resolution, and image size, read an updated introduction to this often-enigmatic topic. Warning: there is math involved!

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A Banner Day for SLS

What were you doing at 4 a.m. this morning? Probably snoring. But while you slept, city workers started installing Highwood’s brand-new light pole banners. SLS not only designed the new banners but also developed an installation plan that rivaled the precision of a military maneuver. And it was definitely a banner day for us!

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Did Helvetica Just Get Lucky?

The fascination with font design continues. A recent Printmag.com article took a “what if” look at Helvetica’s rise to “typographic celebrity.” Did Helvetica just get lucky? Click the link to check out the article.

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Taking SLS Design to the Streets

Do you know what mainstay of modern urban design was first spotted along Chicago’s Magnificent Mile nearly 40 years ago? The answer: light pole banners.

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We Smell Success Brewing

A brand’s story can make or break customer engagement, especially when it comes to introducing a new service or product. Luckily, home appliance brand Beko had both a rich brand identity and a product steeped in a unique culture. Read on to see how we took these ingredients to brew a new content experience.

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250 Waukegan Ave.

Highwood, IL 60040