Taking SLS Design to the Streets
Do you know what mainstay of modern urban design was first spotted along Chicago’s Magnificent Mile nearly 40 years ago? The answer: light pole banners.
continue readingWe Smell Success Brewing
A brand’s story can make or break customer engagement, especially when it comes to introducing a new service or product. Luckily, home appliance brand Beko had both a rich brand identity and a product steeped in a unique culture. Read...
continue reading
How We Want to Celebrate World Design Day
On April 27, the international design community is celebrating World Design Day 2019, with a special focus on women designers who create “intelligent, inclusive, sensitive design whether to make big differences or small ones.”
continue reading
An Insider’s Look at the SLS Logo Rebranding
An Insider’s Look at the SLS Logo Rebranding Take a look behind the curtain and explore the ins and outs of our recent Street Level Studio rebranding. Grogg, our creative director, and Chris, one of our senior designers, led the...
continue reading
Partnering for Goods
Passionate people get things done. Not only that, but they get things done with greater efficiency. Aaron Carlson of Uptight Goods has identified an efficient solution to a food-related problem and has taken steps to propel his passion project forward.
continue reading
Finding Your Type
Queen of Comic Sans has a nice ring to it, but we would never associate such a young, unpolished, or controversial typeface with Her Royal Majesty. Read about our recommendations for the monarch’s brand and learn how to find your...
continue reading
Smaller is Superior
From the onset, the Madison Avenue dream was a large office, spanning several floors, in skyscrapers overlooking the bustling streets below. But is that the best way to connect with clients and consumers? We don’t think so.
continue reading
5 Female Influencers in Advertising: Then and Now
In honor of National Women’s History Month, here are some of the key players throughout advertising’s history.
continue reading
A Menu Makeover for Buffo’s
We redesigned the menu wall at Buffo’s Restaurant so customers could find what they need more easily.
continue reading
A New Channel Strategy for Life Fitness
See our design process for Life Fitness’s special order Costco kiosks, from initial sketches to the final product.
continue reading
