For graphic designers, a sizable challenge is creating marketing campaigns that are media-agnostic. The visual elements have to be both consistent and elastic—as recognizable and prominent on a mobile screen or direct mail flyer as on a roadside billboard. Learn how we saw the “big picture” for Canon Solutions America!

Despite all the disruption, work continues to provide us with purpose and creative opportunities. It’s also a big source of pride. In 2020, Street Level Studio once again received top awards from several international creative competitions. We’re proud to share the list with you.

The custom mural we created for the 2020 Lake Forest Showhouse has been a big hit. We’re delighted to share this video featuring feedback from The ABL Group, which commissioned Street Level Studio to create a unique wall mural for the beautiful breakfast room. The mural also has a starring role!

Street Level Studio’s surface designers were commissioned to create a custom Beyond the Surface wall mural for the 2020 Lake Forest Showhouse & Gardens. The dream project presented both a “sky’s the limit” creative opportunity and some intriguing design challenges.

We believe you can’t really be a strategic partner for clients unless you do the marketing equivalent of “walking a mile in their shoes.” SLS President Tanya Fretheim just traveled 1,800 miles to join our client Beko US at the 2020 Kitchen & Bath Industry Show (KBIS). We definitely go the distance to understand each client’s unique brand, business model, and marketplace objectives.

Design assignments with the “fun” built in really get our creative juices flowing. When Canon Solutions America asked us to create some sweet props and décor for themed room settings in their tradeshow booth, we were like kids in a candy shop, literally!

Discover what went on behind the design of Street Level Studio’s award-winning out-of-home media project—the intricate new street-pole banner system we created for the City of Highwood. Managing the challenging logistics proved we’re not just creative, we’ve got serious execution skills, too.

For years, Street Level Studio has worked to create impressive tradeshow booths that showcase industry-leading solutions. We’ve designed and produced an amazing array of graphic elements, signage, giveaways, posters, environments, and more. And along the way, we’ve learned a thing or two about how to make the most out of exhibiting successfully.

Coming up with unique, yet useful, trade show giveaways is difficult. Getting those items to entice prospective clients to learn more about your brand seems even more so. However, with the right plan, you can gain engagement both at the show and afterward.

To introduce its well-established brand into this new channel, Life Fitness approached Street Level Studio to create marketing materials for display in Costco stores.