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The Home(Page) Edit: Give Your Website a Spring Cleaning

First, there was Marie Kondo and keeping the items that bring you joy. Then there was the art of Swedish death cleaning, which is not as macabre as it sounds. The latest phenomenon in personal organization is The Home Edit, a four-step process that leaves any space perfectly organized. And it offers some surprisingly smart strategies you also can apply to your website!

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Can You Believe It?

April Fools’ Day got us thinking. Why do we believe the unbelievable, especially when it comes to technology? And how does our willingness to trust affect marketing strategy?

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The Next Level for Action Plastics

When we met the father-and-son team that leads Action Plastics, Inc., it was clear the company’s visual presence was underselling its capabilities and success. Here’s how we redesigned its logo and website to match their changing vision.

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Marketing Takes Flight with Drone Videos

Using aerial drone footage in your marketing videos isn’t just for major brands anymore. The latest technology makes it more financially realistic and logistically possible for any marketer to add a cinematic perspective to their videos. Here’s our viewpoint.

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Email 101 for 2021: Trigger-based Automation

All strategies require regular updates. We’ve updated our strategies and recommendations for an automated email campaign that works for 2021.

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If the Shoe Fits: Empathy as the X-Factor in UX

We stumbled upon an interesting observation the other day.

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Brian Has a Really Cool Job!

For Digital Creative Director Brian Fuller, the passion to create and the urge to influence positive change converged in a unique way during this unique time in history. Check out how he shared his creative design and marketing career with kids in this video for Fresh Artists’ new Cool Jobs Show.

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DIY Web Builders Part 2

Street Level Studio’s web development manager and digital marketing creative director pick up where they left off in their conversation about DIY web builders. This time around, Brian and James offer some really good reasons why you might want—or need—to go beyond the DIY starter level and get professional help. Cue video.

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Video and Voiceover Match Game

From the silent voice of your conscience to the familiar, booming voice of Morgan Freeman, we can quickly identify vocal characteristics and associate them with specific moods and feelings. Today, we’re going to test your pairing knowledge with a fun match game that allows you to pair video imagery with various voiceovers.

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Best Apps for the Halloween Season

Halloween is almost here! When we’re not filling up on candy corn, we’re glued to our phones, exploring these festive mobile apps…

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