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WORD ON THE STREET

Dr. Digital: Video Green Screen

Video green screen is a timesaving, budget-friendly catalyst for creativity that has transformed what’s possible in video production. In the right hands, it is possible to create head-turning videos set just about anywhere in the world—even in places that exist only in your imagination—all without setting foot outside the studio.

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The Trend to Debrand: Embracing the Bland?

Minimalism is experiencing a renaissance of sorts in the logos, app icons, and mobile websites you interact with on your smartphone. But is that a good thing? Read on to learn more about the debranding debate.

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Off to the Braces! A Marketing Campaign for Gilbert Orthodontics

Highland Park native Dr. Josh Gilbert was prepped and ready to open his brand new orthodontics office. He had a dedicated, skilled staff and the latest in 3D imaging and model printing technology. All he needed was to get the word out.

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Close to Home: Wallpaper in Senior Care Spaces

In April, our Beyond the Surface team was proud to exhibit at the Environments for Aging Expo & Conference, where thought leaders presented the “latest strategies and ideas for creating . . . environments that meet the needs of our aging population.” And since then, one topic has stuck with us—the evolution of how senior care spaces are structured.

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Street Level Meets Skyline: Creating a Website for Windy Installs

How do you fit 20 years of sky-high sign installations into a single website? We rose to the challenge for Chicago-based Windy Installs.

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214 Green Bay Road

Highwood, IL 60040