MERCURY PLASTICS
Challenge:
One of the world’s largest custom thermoformers, Mercury needed to differentiate itself as a supplier to the point-of-purchase, sales promotion and OEM components industries. Street Level Studio was enlisted to promote their unbeatable speed to market advantage.
Solution:
Taking off on the company’s “wings” brand, we created an aviation-themed campaign to convey how projects really “fly” with Mercury Plastics. Launching the campaign with a new tradeshow exhibit featuring a near actual sized replica of a WWII fighter plane was definitely a buzz-builder.
Results:
- The “Come Fly with Us” campaign propelled a new awareness of Mercury Plastics and its compelling value propositions – rapid prototyping, accelerated lead times and on-time execution.
See more results we have had in Technology:
Océ North America
Experience in other fields.
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